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Pure Jean-ius



4761

Sure, you know that your fruits and veggies are organic, but what about your favorite jeans? Just like your favorite salad toppers, organic cotton makes for fewer chemicals, minimizes harm to the environment, and makes your body feel good. While you might be imagining organic jeans accented with hemp and studded with sunflower seeds (which truth be told we would love to see),  for a traditional men's fit with triple stitching and diamond gusset, check out Mountain Khakis Men's Original Mountain Jean in light or dark indigo wash. These jeans are about nothing if not comfort and down-home style. Available September 2008, $94.95.

Send your product ideas to greengear@plentymag.com.

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Issue 25



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