Lights out and strange, green bedfellows

The planet’s PR agent Al Gore revealed on 60 Minutes last Sunday that he’s rolling out a massive three-year TV ad campaign this Wednesday starring the most unlikely pairs waving the green flag: Newt Gingrich with Nancy Pelosi and Reverend Al Sharpton, speaking on the morality of awakening to global warming. Created by the agency responsible for those wacky Geico Insurance spots, the $3 mil price tag is funded in part by the XVP’s profits from The Inconvenient Truth and Nobel Prize money.

In other news last weekend: Earth Hour’s hour of darkness cut power usage by almost nine percent in Toronto where Nelly Furtado performed and saved an estimated 840,000 pounds of carbon in Chicago which flipped off the Sears Tower switch. An idea born a year when World Wildlife Fund Australia pulled the plug from 8 to 9 pm, places around the globe joined from Rome's Colosseum to Tel Aviv, where a metal concert was human-powered by 42 cyclists…

Grammy-winning Amy Winehouse is booked to open Watt, a new club in Rotterdam, retrofit with an energy-absorbing dance floor, so dancers will keep the LEDs lit and toilets flushed with rainwater. Her $350K payment may be fueling her appearance more than eco-concerns…Has another rehab-resistant singer, Britney Spears joined the green movement with a donation to the National Resources Defense Council (NRDC)? Actually, CBS-TV auctioned off Brit’s designer outfits from a guest appearance on How I Met Your Mother to benefit the hip arm of NRDC, “It’s Your Nature”. Bids were reaching $8 grand on closing the 31st.

The Humane Society’s Genesis Awards, which honors animal-honoring celebs, presented Hayden Panettiere of NBC’s Heroes with the Wyler Award for her real and impressive efforts to save whales and dolphins in the fight against Japan’s fishing industry’s slaughter.

Arrested Development, the Neville Brothers, Ziggy Marley, The Roots, Big Head Todd, and Menudo are some acts performing at the upcoming Green Apple Music Festival happening in eight cities across the country from NYC to LA, Miami to Denver over the weekend of April 18th. Hosted by the Earth Day Network, founders of the original “Earth Day” in 1970, these eco-galas will occur at outdoor venues from the National Mall to Golden Gate Park and also feature notable speaker. And that’s just one highlight among the many celebrations during this month of environmental awareness.



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