Celebs, like the G8, focus on going green


Actor Brad Pitt goes green as he arrives in a BMW H7 - the world's first hydrogen-powered luxury sedan - to the Warner Bros. premiere of the film "Ocean's 13" at Grauman's Chinese Theatre on June 5, 2007 in Hollywood, California. (Photo by Vince Bucci/Getty Images for BMW) 

As G8 politicos prep to chat-up climate change in Germany this week, showbiz does its part…

Green Beans: Starbucks enlisted "green-thinking celebs" like Ugly Betty America Ferrera, Supernanny Jo Frost, 24's Chad Lowe, and An Inconvenient Truth producer, Lawrence Bender to design and sign the javamaker’s famed green umbrellas for their "Be Green This Summer" auction. America fetched $810, Bender $610, and Starbucks tossed in another 25K for Global Green USA…

Green Jeans: Not only are more actors embracing hybrids, they’re retrofitting their homes with solar panels and recycled materials (from denim to bowling alley flooring), such as Entourage’s Adrian Grenier in Brooklyn, Alicia Silverstone in LA, and Pirates of the Caribbean’s Orlando Bloom in England—who traveled with Global Green to Antarctica for a photo expedition of melting polar caps…

It's hot to be cool: Musicians’ green efforts were highlighted in the Washington Post recently (“On the Road: The Green Revolution”), covering how the multibillion-dollar concert business is reducing its environmental impact and raising awareness, from Wolf Trap (the only national park with a performing arts center) to BioWillie and Reverb—Adam Gardner (Guster’s guitarist/singer) and wife Lauren Sullivan’s outfit which coordinates biodiesel for touring bands and eco-ed for audiences. They’ve worked with Bonnie Raitt and the Dave Matthews Band. Norah Jones is aboard for summer dates…

While Live Earth eco-fies its venue’s production, other festivals on the green bandwagon include the UK's upcoming Glastonbury Festival, featuring Bjork and The Who. It’s partnering with the Stop Climate Chaos coalition handing out recycled t.p. and I Count” wristbands, encouraging carbon reduction…

Green Swag: Green Day has collaborated with the NRDC on “Dream and Differ” dogtags, designed by Billie Joe Armstrong’s wife Adrienne. Available with a $10 donation to the Move America Beyond Oil Campaign, it’s 100 percent recycled metal…

Million Dollar Baby Academy Award winning actress, Hilary Swank, kicked off the Blue Planet Run last Saturday at the UN, providing a photo opp to garner press for runners heading around-the-world for the 1.1 billion people without clean drinking water. Swank, who’s not hoofing the 15,200 miles through 16 countries, from the US, across Europe, and to Asia (with some ferries and flying in-between), admits, “It’s easy for me to show up today and talk about it…” Though sponsored by Dow Chemical, the $30 for a lifetime of clean water is a billion dollar no-brainer, baby.

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