Scandal in Scandinavia: They tried to Make Amy Wino Recycle, But She Said “No, No, No”

The European tradition (which is thankfully finally making its way over here) of monstrous summer rock festivals has a major green contender with Norway’s multi-day Öya Festival (it’s been happening from Tuesday through tomorrow) taking place in Medieval Park, Oslo’s oldest section. The fest features such acts as Nine Inch Nails, the Jesus and Mary Chain, Lady Sovereign, Primal Scream, Gogol Bordello, Eagles of Death Metal, Spoon, Lily Allen, and Lily’s fellow countrywoman, Amy Winehouse.

On Wednesday, the day she was scheduled to perform, just after her band finished sound check, Amy Winehouse, one of the festival’s biggest names, suddenly cancelled her appearance. The reason given was that she was admitted to the hospital for “severe exhaustion.” [Miming glug-glug-glug drinking motion] This is the latest in a series of cancelled gigs, and a spokesperson said that other Scandinavian performances have been pulled.

“I’m not in this to be a role model,” Amy has said previously about her irresponsible behavior (which also included a reluctance to recycle until the government threatened to fine homeowners). Well, at least she’s honest.  

But never mind that hot mess; the planners of this festival cared enough to make this huge event as ecologically conscious as possible. They’ve taken into consideration everything from the food utensils (recycled) to drinking vessels (compostable) to the food (high-quality, supplied by Oslo restaurateurs, ecological). The festival’s gourmet selections were arranged in cooperation with their National Association for Ecological Food. And for organizers who want to green up their own festivals, Öya has released an environmental handbook in conjunction with the Norwegian Foundation for Sustainable Consumption that can be downloaded from the festival website. Huh…between Norway’s national eco-food organization and the sustainable consumption foundation, it sounds like their government actually prioritizes such matters. Imagine that!

Festival planners also intend to follow the garbage generated by the fest and see what becomes of it; ideally it would become new products. The fest’s website says, “Even though we're increasing the number of visitors allowed, we're working tirelessly to ensure that this year's Öya Festival will represent a measurably lower strain on the environment compared to previous years!” That’s music to our ears.

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